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“Unless your campaign has a big idea, it will pass like a ship in the night.”
“You can have brilliant ideas, but if you can not get them across, your ideas will not get you anywhere”
“Your premium brand had better be delivering something special, or it's not going to get the business.”
"If you do build a great experience, customers tell each other about that. Word of mouth is very powerful."
"The fact is, everyone is in sales. Whatever area you work in, you do have clients and you do need to sell."